GEO & AEO Masterclass

Web First Rank - GEO & AEO Masterclass
GEO & AEO Masterclass — Web First Rank
✦ New Training — Date to be announced
★★★★★ 4.9 · Expertise trusted by 200+ clients

GEO & AEO Masterclass
— Dominate
conversational search.

Master GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) so your brand gets cited, recommended and surfaced in the answers from ChatGPT, Perplexity, Gemini, Google AI Overviews and Bing Copilot. Be among the first to lock in your position.

November 2026
3 days · 20 hours
National Certificate
Open to All
Reserve my seat → View the program
GEO & AEO Masterclass
Become an AI
search expert
📅
Next session
November 18, 2026
⏱️
Duration
3 days · 20 hours
🌐
Format
Online / In-person
🏅
Certification
National Certificate
🎯
Audience
Open to All
990 TND
680 TND
Payable in 2 installments
Reserve my seat →
Why this training?

The era of SEO has shifted.
GEO and AEO are here.

Answer engines (ChatGPT, Perplexity, Gemini) and AI-enriched search engines (Google AI Overviews, Bing Copilot) no longer just suggest links: they formulate direct answers, citing the most reliable and well-structured sources.

Does your content shine on Google but stay invisible in AI answers? This training gives you everything you need to win on all three fronts at once.

GEO (Generative Engine Optimization) drives citation by conversational generative AI; AEO (Answer Engine Optimization) targets being the source displayed in direct answers and AI panels on search engines.

SEO vs GEO vs AEO — What's the difference?

🔵 Classic SEO

Ranking your pages in Google, Bing and traditional search engines.

🔴 GEO

Being cited and recommended directly in answers generated by ChatGPT, Perplexity, Gemini.

🟢 AEO

Being the source displayed in direct answers and AI panels: Google AI Overviews, Bing Copilot.

This training teaches you to master all three for total visibility in 2026.

The objectives

What you will master
by the end of the training

🔍
Understand how generative AI works: RAG, query fan-out, embeddings
✍️
Optimize your content for generated answers (GEO) and direct answers (AEO)
🏗️
Structure to GEO & AEO standards: llms.txt, Schema.org, enriched data
📊
Track GEO/AEO with GA4 and a brand-visibility gap analysis (Brand Radar)
Skills acquired

What you will learn

Skills you can apply immediately to your site and content.

Identify the sources AI systems draw on and understand how they are selected
Decode the underlying prompts that shape LLM answers
Run full SEO audits: crawl analysis, Core Web Vitals, semantic structure
Optimize your content for Google AI Mode, ChatGPT and Perplexity
Structure your pages to GEO standards (HTML5, hierarchical headings, enriched data)
Create E-E-A-T content that AI systems understand, select and reuse
Build expertise signals: make your content credible and citation-worthy
Track your GEO performance: analyze which engines mention you
Full program

3 days to become
a GEO & AEO expert.

An intensive, hands-on curriculum built around real cases and immediate application.

3 days of training
20h of content
100% hands-on & applicable
1 national certificate
DAY 1 SEO & GEO Fundamentals, Introduction to AEO 7 hours ›
- Introduction to AI Search: how LLMs, answer engines and new bots work
- Understanding the shift from SEO to GEO: opportunities and challenges for your site
- Full automated SEO audit: crawl budget, server logs, Core Web Vitals
- Large-scale semantic keyword research with AI tools
- Technical site structuring to GEO/AEO standards (HTML5, hierarchical headings, enriched data, llms.txt configuration)
- Hands-on workshop: extracting the sources AI systems use and analyzing your current positioning
DAY 2 E-E-A-T Content, AEO & Brand Authority 7 hours ›
- Identifying writing best practices for AI engines
- Creating E-E-A-T content: evidence, solid sources and a controlled voice of authority
- Decoding the underlying prompts that shape LLM answers
- Optimizing your content for Google AI Mode, ChatGPT, Perplexity and Gemini at once
- AEO: optimizing for Google AI Overviews, Bing Copilot, featured snippets and voice assistants
- Brand authority strategy: Ahrefs Brand Radar-style gap analysis, third-party mentions beyond classic link building
- Hands-on workshop: rewrite and optimize 3 pages of your site against GEO/AEO criteria
DAY 3 Analytics, GEO/AEO Tracking & Long-Term Strategy 6 hours ›
- Google Analytics 4, Search Console and GEO tools: measuring your AI visibility
- Identifying which AI engines mention you and assessing the impact of your content
- Building an automated SEO + GEO performance dashboard
- Embedding GEO into your day-to-day content production process
- Final workshop: deploying a full SEO/GEO strategy on your own project
- National certification exam + induction into the WFR Alumni community
Who is this for?

This training is made
for you if…

📈
Digital Marketer
You want to stay ahead of SEO/GEO trends and maximize your clients' visibility.
🚀
Entrepreneur / CEO
You want your site cited in AI answers and want to outpace your competitors on Google.
✍️
Writer / Content Manager
You want to create content that AI systems select, cite and reuse in their answers.
🎓
Student / Career Change
You want to acquire the most in-demand SEO + GEO skills of the 2026 digital market.
Your Trainer

An expert who practices
what he teaches.

No theory without real-world grounding. Every technique comes from hundreds of optimized sites, real campaigns and GEO tests run across the market's leading AI engines.

SEO Expert GEO Specialist Google Partner AI & LLMs 22+ years of experience 1000+ clients
Aymen Turki
Founder · SEO / GEO Specialist
1000+
Clients supported
22 years
Of field experience
5/5
Learner rating
85%
Satisfaction rate
Why choose WFR?

The only system 5× more powerful
than your current SEO agency.

Automation lets us apply more actions, faster, for an exponential impact on your visibility.

🎯
GEO + AEO pioneer in Tunisia
One of the first trainings on the market to cover GEO and AEO together, with a complete technical module (RAG, llms.txt, Schema.org).
🤖
AI-tested & validated methods
Every GEO technique has been tested on real sites and verified in the answers from ChatGPT, Perplexity and Gemini. Nothing theoretical.
🏅
National certification
Earn a recognized certificate to showcase your skills on LinkedIn, your resume and to clients. Includes membership in the WFR Alumni community.
Testimonials

What they say after
the training.

★★★★★

"After 3 days of training, my site started showing up in Perplexity's answers for my main keywords. The ROI is immediate and the techniques are very concrete."

AM
Ahmed M.
SEO Manager · Tunis
★★★★★

"The GEO module was a real eye-opener. I had no idea ChatGPT cited sources. Now my blog gets mentioned regularly in its answers."

SB
Sarra B.
Blogger & Content Creator · Sfax
★★★★★

"An extremely thorough training, from technical SEO to advanced GEO. The trainer has a firm grasp of both topics and gives very concrete examples from his own experience."

KH
Karim H.
Marketing Director · Sousse
Would rather we did it for you?

This training makes you self-sufficient.
Our GEO service handles everything if you'd rather delegate.

Diagnosis, content structuring and ongoing tracking handled by our team — no need for you to get your hands dirty.

Discover the GEO service →
Registration

Ready to dominate
Google & AI?

  • ✓
    Lifetime access to materials, slides and recordings
  • ✓
    Personalized follow-up with your expert trainer
  • ✓
    Recognized national certificate upon completion
  • ✓
    Exclusive templates, SEO/GEO checklists and prompts
Limited seats: only 8 seats left for the November 2026 session.
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Looking for an agency rather than training? Web First Rank measures whether AI assistants cite your brand and works on it for you: discover our GEO and AEO agency in Tunisia.